The Company has chosen the beauty queen to promote Skechers Hands Free Slip-insÒ and the brand’s winning comfort technologies
Pia Wurtzbach is stepping into the spotlight in style and comfort with Skechers. The global lifestyle and performance brand, known for its trendy designs and innovative footwear, has announced Wurtzbach as its first-ever brand ambassador in the Philippines. The beauty queen, model, actress, and fitness enthusiast will represent Skechers’ wide range of footwear, including their popular Skechers Hands Free Slip-ins collection.
“Skechers is my go-to brand for comfort without sacrificing style,” said Pia Wurtzbach. “In my line of work, it’s essential to have reliable footwear that meets all my needs. Whether it’s a hectic day at Fashion Week or a peaceful morning run at the park, Skechers has the perfect pair for every occasion. I’m truly honored and excited to join the Skechers family and share this journey with them.”
“Skechers has made significant investments in the Philippines, and as we continue to grow our presence in the market, we felt it was the right time to partner with a Filipino icon who embodies the brand’s values,” said Suzette Pasustento, Skechers Philippines’ country manager. “Pia’s influence and active lifestyle align perfectly with our brand’s diverse ethos. We are excited to work with her to inspire more people to discover the comfort and style Skechers offers.”
As a modern-day fashion icon with a strong following both locally and internationally, Wurtzbach’s ambassadorship is a natural fit. She’s a finisher of the 2022 New York City Marathon and a regular at global fashion weeks, representing the ideal blend of fashion and fitness that Skechers embodies. Her chic, effortless style pairs seamlessly with Skechers’ trendy and functional footwear.
Wurtzbach joins an impressive roster of Skechers ambassadors, including music icon Snoop Dogg, lifestyle legend Martha Stewart, TV personality Howie Mandel, fitness experts Amanda Kloots and Brooke Burke, and former athletes like Sugar Ray Leonard. Globally, Skechers is also represented by athletes such as basketball stars Julius Randle, Terance Mann, Joel Embiid, and Rickea Jackson; golfers Matt Fitzpatrick and Brooke Henderson; soccer players Harry Kane, Mohammed Kudus, and Oleksandr Zinchenko; and baseball stars Clayton Kershaw, Aaron Nola, Chris Taylor, and Brendan Donovan.
Skechers’ full footwear range is available at Skechers retail stores, department stores, and footwear retailers worldwide.
