SM Cinema Mall of Asia now houses 16 theaters. The new entertainment complex includes regular cinemas, one IMAX theatre, three Director’s Club theatres, and one event cinema. With the unveiling of the upgraded and refreshed theaters on Jan 22, SM Cinema seeks to give moviegoers a superb viewing experience.
With the opening of the upgraded theatres, SM Cinema Mall of Asia is now the cinema exhibitor’s biggest cinema complex, offering families and friends more ways to enjoy the latest movies through state-of-the-art technology complemented by modern architectural design.
As a pioneer in the local theatre industry, SM Cinema has revolutionized movie watching by introducing movie theaters inside a shopping center almost three decades ago. Since then, it has become a household name for being an inevitable go-to movie house.
“With introducing the new and upgraded SM Cinema Mall of Asia, we further cement our unique position of being a household name by providing our customers with a premium movie experience they deserve,” shared Ruby Ann Reyes, SM Cinema Vice President for Marketing.
Ushering a whole new cinematic experience, SM Cinema Mall of Asia steps into a new decade, branding itself as an entertainment hub where people can enjoy seeing their favorite movies come to life through year-round installations and movie-centric experiential activities.
Visit SM Cinema Mall of Asia starting January 22, and join the conversations using hashtag #PremierCinemaExperience. For more updates, ‘like’ SM Cinema Mall of Asia’s official Facebook page, and follow @SM_Cinema on Instagram.