The integration of what3words technology eliminates the need for Mober customers to explain street directions or landmarks to delivery drivers.
Mober, an electric vehicle delivery pioneer in the Philippines, has partnered with what3words, a location technology company, to improve customer service and provide faster, more reliable deliveries. The partnership allows customers to specify their exact delivery location using three unique words assigned to real-world locations.
This innovative solution eliminates the need for drivers to ask customers for additional directions, streamlining the delivery process and enhancing the overall customer experience. In the Philippines, the complexity of street addresses can mislead delivery drivers, especially in rural areas such as Bulacan, Cavite, and Cebu City where Mober operates.
what3words’ solution divides the world into 3m x 3m grids and assigns a unique three-word identifier to each square, creating a what3words address. For instance, the what3words address for Mober HQ in Makati City is ///tags.strength.risks, which customers can input at checkout to enjoy seamless deliveries. The accuracy of what3words’ mapping technology ensures that deliveries reach their precise location, reducing the likelihood of delayed or missed deliveries.
Dennis Ng, Mober’s CEO, emphasized the company’s commitment to enhancing the customer shopping experience and praised the partnership as a crucial step towards achieving that goal. He further noted that the partnership would save energy by reducing the number of missed or wrong addresses, in addition to supporting Mober’s sustainability efforts with EV deliveries.
Chris Sheldrick, what3words’ CEO, highlighted the impact of inaccurate addressing on delivery operations and expressed optimism that the partnership would boost Mober’s delivery capabilities’ precision. With what3words, customers can specify their location to any 3m x 3m square, eliminating the common barriers to seamless deliveries in the Philippines.