- The first digital camera with a built-in lens in the GFX series, with a 102MP large-format image sensor.
- The lightest weight model in the GFX series, bringing the experience of high-resolution photography to even more users
FUJIFILM Corporation (President and CEO, Representative Director: Teiichi Goto) is set to globally launch the FUJIFILM GFX100RF (GFX100RF) in April 2025, marking an exciting new chapter in the GFX Series. This latest addition features a large-format image sensor approximately 1.7 times larger than a 35mm full-frame sensor, delivering an unparalleled high-resolution shooting experience. The GFX100RF is the first fixed-lens camera in the GFX lineup, equipped with a 102MP high-speed image sensor, the “GFX 102MP CMOS II,” and the advanced X-Processor 5 image engine. Despite being a fixed-lens model, the GFX100RF weighs just 735g (including the battery and memory card), making it the lightest model in the GFX Series. This innovative camera aims to make high-resolution photography more accessible and enjoyable for both enthusiasts and professionals alike.
Introducing the “Aspect Ratio Dial” for Enhanced Creative Flexibility
The GFX100RF is the first camera to feature an “Aspect Ratio Dial”, enabling users to effortlessly switch between nine different shooting formats inspired by Fujifilm’s legacy of photographic film and analog cameras. This tactile dial adds a nostalgic and intuitive feel to the shooting process, enhancing the overall photographic experience. Additionally, the camera introduces two new aspect ratios — “3:4” and “17:6” — giving users greater creative freedom.
To achieve a premium design, the GFX100RF’s top plate, lens ring, dials, and bottom plate were precision-machined from aluminum. This meticulous craftsmanship not only enhances the metal texture but also ensures a seamless, unified design that exudes sophistication and durability.
Compact Body with Large-Format, High-Resolution Performance
The GFX100RF redefines portability in large-format cameras by maintaining a lightweight profile without compromising on image quality. Key features include:
Compact Design: Weighing just 735g, it is significantly lighter than the previous lightest model, the GFX 50R (775g body only). 102MP Sensor Excellence: Equipped with the “GFX 102MP CMOS II” sensor and “X-Processor 5,” the GFX100RF delivers exceptional image quality with a wide dynamic range, low noise, and improved AF accuracy. Next-Level Optics: The newly developed lens and enhanced color reproduction technology deliver superior descriptive performance, making the GFX100RF a true powerhouse for high-resolution photography.
Refined Design that Merges Tradition with Innovation
FUJIFILM has meticulously designed the GFX100RF to provide an unparalleled aesthetic and functional experience:
Precision Machined Aluminum Body: For the first time in Fujifilm’s digital camera lineup, the top plate, lens ring, dials, and bottom plate have been cut from aluminum, giving the camera a premium texture and a unified feel.
Aspect Ratio Dial: The addition of the new “Aspect Ratio Dial” allows users to switch between nine different aspect ratios, making it easier to align the format with creative intent.
Digital Tele-Converter Selector: Positioned conveniently at the front of the camera, this selector enables quick and intuitive angle-of-view adjustments, ranging from 35mm (28mm equivalent) to 45mm, 63mm, and 80mm, allowing for flexible framing in various shooting scenarios.
Advanced Lens and Imaging Technology for Superior Results
The GFX100RF features a newly developed 35mm F4 lens (equivalent to 28mm in 35mm format), designed exclusively for this model. Key benefits include:
High-Resolution Optics: The 10-element, 8-group lens configuration, including 2 aspherical elements, effectively reduces spherical aberration and field curvature.
Nano-GI Coating: A newly developed nano-GI coating minimizes reflections, ensuring high resolution and excellent image quality, even in the peripheral areas of the frame.
Close-Up Versatility: Despite its large format, the camera allows close focusing from just 20cm in front of the lens, adding flexibility for macro and close-up shots.
Additionally, the GFX100RF is the first GFX Series camera to feature a built-in 4-stop ND filter, allowing photographers to shoot at wide apertures in bright environments and use slow shutter speeds effectively, even in daylight.
High-Performance AF and 4K Video Capabilities
Equipped with cutting-edge AI and deep learning technology, the GFX100RF delivers exceptional performance in both photography and videography:
AI-Powered AF System: The camera’s subject detection AF recognizes various subjects — including people, animals, vehicles, birds, and airplanes — with remarkable speed and precision. Enhanced face and eye detection algorithms further improve focus accuracy.
4K/30P 10-bit Video Recording: The GFX100RF supports 4K/30P 4:2:2 10-bit video recording with ISO 100 sensitivity, offering wide dynamic range, low noise, and enhanced tonal expression. The 13+ stop “F-Log2” provides flexibility in post-production for rich color grading.
Frame.io Integration: Seamlessly connect to the Frame.io Camera to Cloud service, enabling direct upload of still and video files, streamlining the editing workflow.
A New User Interface for an Immersive Shooting Experience
The GFX100RF features a 3.15-inch 2.1-megapixel 2-axis tilt LCD monitor with an intuitive interface optimized for the 3:2 aspect ratio. A new Surround View function displays areas outside the frame, simulating an OVF-like experience in an EVF, enhancing situational awareness while composing shots.
Accessories Designed for Practicality and Elegance
Fujifilm includes a range of high-quality accessories to complement the GFX100RF:
PRF-49 Protective Filter: Dust and drip-resistant, ideal for outdoor environments. Precision-Machined Aluminum Lens Hood: Ensures optimal light shielding while enhancing the camera’s elegant design. Stylish Rope-Type Shoulder Strap: The first of its kind in the GFX Series, combining functionality with aesthetic appeal.
Conclusion: Merging Fujifilm’s Legacy with Cutting-Edge Innovation
The FUJIFILM GFX100RF embodies Fujifilm’s rich heritage of photographic excellence while pushing the boundaries of digital imaging technology. By merging high-resolution imaging, innovative features, and a compact, beautifully crafted body, the GFX100RF sets a new standard in the world of large-format photography. Whether capturing landscapes, portraits, or everyday moments, the GFX100RF offers a versatile and rewarding photographic experience that caters to both professionals and enthusiasts.
