Google Philippines today introduced initiatives to support the country’s safe economic recovery through MSME Caravan, free listings on Google Shopping tab, and Google Maps for local tourism.
In partnership with the Department of Trade and Industry, MSME Caravan aims to train micro, small, and medium enterprises (MSMEs) how to grow their business efficiently through a wide array of digital tools such as Google My Business and Primer app, and access to experts.
Aside from providing free training, Google Philippines aims to help small businesses by inspiring them through stories of hope from the MSME community.
Google Philippines also announced that starting today, Filipino merchants can list their products on Google Shopping tab for free. For MSMEs, this change means free product exposure to millions of people who come to Google every day for their shopping needs.
“Economic recovery is a critical moment for the Philippines and Google is committed to supporting the country through the best of our technology and programs like the MSME Caravan. We’re glad our partnership with Google Philippines will enable us to conduct webinars and offer other resources to help small businesses digitalize at this important time,” said Department of Trade and Industry Secretary Ramon Lopez.
In terms of supporting safe local tourism, Filipinos will soon be able to discover things to do and places to go in the Explore tab on Google Maps as recommended by the Department of Tourism. By following the Department of Tourism profile in Google Maps when this becomes available soon, people can get recommendations that range from restaurants and shopping malls to cultural attractions and other tourism activities across the country. The DOT is excited with the possibilities ahead for Google Maps in helping our tourism establishments bounce back,” said Bernadette Romulo-Puyat, Secretary of the Department of Tourism.
