Canon Marketing (Philippines), Inc. has announced the appointment of Mr. Jian Liu as the new Director of Consumer Information and Imaging (CII). With close to twenty years of experience within the Canon Group, predominantly in China, one of the world’s leading consumer markets, Liu brings a wealth of knowledge to his new role.
Having a strong background in sales and a profound understanding of the consumer goods market, Liu previously spearheaded a department in Canon China that consistently exceeded expectations, delivering impressive results for both top and bottom lines. Under his leadership, Canon’s consumer products consistently outperformed competitors, solidifying its position as the top brand in China’s interchangeable lens camera market.
In his new position at Canon Marketing Philippines, Liu’s extensive experience and dedication to fostering long-term strategic partnerships, in line with Canon’s “Kyosei” philosophy, will be instrumental as the company aims to strengthen its presence in the market further.
Expressing his enthusiasm for his new role, Liu stated, “I’m thrilled to join the dynamic team at Canon Marketing Philippines. Through innovation and collaboration, we aspire to empower consumers to capture life’s moments with unparalleled clarity and creativity.”
