BINI Becomes the New Ambassadors for Jollibee’s Cheesy Yumburger

Attention, Blooms and burger enthusiasts! Jollibee, the leading name in Filipino fast food, is excited to introduce BINI, the rising 8-member P-Pop girl group, as its newest brand ambassadors. Renowned for their dynamic energy and genuine representation of today’s generation, BINI will bring a fresh flair to Jollibee as the new faces of the Cheesy Yumburger.

BINI: Bringing P-Pop to Jollibee’s Cheesy Yumburger

Since their sensational debut, BINI has rapidly won over fans with their catchy songs, viral dance moves, and inspiring messages. Now, they’re set to tantalize taste buds in partnership with Jollibee, bringing their unique flair to the beloved fast food brand. Their mission? To share their passion for Jollibee and its irresistibly cheesy, beefy, and delicious Cheesy Yumburger—a must-try for anyone craving the ultimate cheesy and beefy flavor experience.

It’s All About the Vibe

“We were absolutely thrilled when we heard the news. Teaming up with Jollibee feels like a dream come true. It’s a brand that’s just as fun and vibrant as we are. As a proud Filipina group, we’re ecstatic to be part of the Jollibee family,” says BINI’s Jhoanna, reflecting the group’s excitement.

“The Cheesy Yumburger is the best for us—it’s a whole vibe. It’s about feeling good, having fun, and enjoying the moment, just like our music.”

Jollibee’s Cheesy Yumburger, known for its high quality and delicious flavors that perfectly match the Filipino taste and lifestyle, mirrors the type of entertainment and style BINI brings, resonating deeply with today’s generation and endearing both brands to their fans.

With this blockbuster pairing, Filipinos can look forward to more exciting things ahead—promotions and initiatives that are as engaging and spirited as BINI’s performances.

Catch the Wave of Excitement

This collaboration goes beyond a typical endorsement—it’s a fusion of food, fun, and fandom. Jollibee and BINI are launching this partnership with a robust lineup of campaigns and exciting promotions that invite fans to join in the fun. From special appearances to exclusive content, there are plenty of surprises in store for everyone.

“We’re sharing our love for Jollibee and its roster of fan favorites, but we’re also sharing a part of our journey,” says BINI’s Aiah. “We invite everyone to join us as we embark on this adventure with Jollibee. This is the perfect platform to spread more good vibes, positivity, and joy through both food and music. It’s going to be epic!”

So, what are you waiting for? Dive into the delicious world of Jollibee with BINI and discover why the Cheesy Yumburger is still the talk of the town.

Stay tuned to Jollibee’s social media channels on Facebook, Instagram, Twitter, and TikTok for the latest updates, promotions, and more fun with BINI and the Cheesy Yumburger.