BARBIE has conquered the airwaves worldwide, making a resounding impact with over 620,000 user-generated playlists dedicated to her on Spotify. The top tracks featured in these playlists include the iconic “Barbie Girl” by Aqua, the sassy “Barbie Tingz” by Nicki Minaj, and the catchy “California Gurls” by Katy Perry and Snoop Dogg. The music world is embracing the Barbie phenomenon, and fans can’t get enough of these fun and empowering tunes.
In honor of the much-awaited world premiere of BARBIE, Spotify is revamping its exclusive Barbie Official Playlist with an array of new and thrilling tracks. Brace yourself for an enchanting musical experience featuring Dua Lipa’s groovy “Dance The Night” Billie Eilish’s soul-stirring “What Was I Made For,” and the dynamic collaboration of Nicki Minaj and Ice Spice in “Barbie World” (with Aqua). These fresh additions are bound to take your Barbie-inspired playlist to a whole new level of excitement!
Plus, Spotify users will experience:
- Across mobile, listeners will enjoy an easter egg that transforms the progress bar into BARBIE pink as fans listen to the official playlist.
- A Living in a Barbie World destination for Free and Premium users on mobile and desktop featuring the Official Playlist and personalized playlists like our Barbie-inspired Hot Pink playlist along with y2k, Summer Pop and more.
- Film footage from the BARBIE movie is now added to select tracks through Spotify Canvas, providing an immersive fan experience.
Check out our For the Record blog post for additional details and please see HERE for hi-res images to include in your story.
BARBIE is now showing in theaters nationwide.
