ABS-CBN, the nation’s leading media and entertainment organization, will before long give quality content, including the most recent news updates and short, engaging recordings to 1.3 million Filipino LRT and MRT suburbanites every day as it inked an arrangement with universal media and marketing company PHAR Partnership Inc. through Manila’s first in-train TV network, TUBE.
With more than 1,000 screens introduced over the LRT and MRT train lines, the stage likewise draws in the commuting open by offering news, climate updates, traffic updates and short videos that upgrade normal traveling experience.
TUBE is a real-time passenger information system which has been patented in the Philippines and approved by the Department of Transportation.
Signing the partnership ABS-CBN’s Creative Programs, Inc. (CPI) head Paolo Pineda, CPI senior finance officer Carmelita Ramos and CPI finance operations head Cat Lopez, PHAR Partnership Inc.’s general manager for commercial Maria Thessa M. Verano and finance controller Christian Alfonso.
The association is predictable with the company’s proceeding with endeavors to wander into groundbreaking new channels for advantageous media consumption of Filipinos over the nation.
