AP Bren has firmly established itself as a household name in the Philippine Esports landscape. Since its inception in 2017, the brand has continuously soared to global recognition, resonating even with casual Filipino gamers. But what’s the secret behind its meteoric rise? The answer lies deep within its roots.
Renowned as Bren Esports, AP Bren has once again made headlines following its triumphant victory in Mobile Legends Bang Bang at the recently concluded Games of the Future 2024. The tournament, held in Kazan this March, saw AP Bren’s unwavering dominance from the group stages to the championship match, clinching yet another trophy to add to its international accolades.
Offering insights into the team’s journey, Jab Escutin, AP Bren’s Director, succinctly sums it up by stating, “Everything went as planned.” Not only did they secure the championship, but Marco “Super Marco” Requitiano, AP Bren’s Gold Laner, also earned the Playoffs MVP title. Jab further elaborates, stating that this victory “solidifies our position as the world champions,” building on their previous triumph at the MLBB M5 Championships earlier this year. He emphasizes their approach to athlete development, positioning them ahead of other Esports teams in Southeast Asia.
But what drove AP Bren to such heights? The journey begins with its founding. Established by Bernard Chong in 2017 under the name Bren Esports, the organization aimed to elevate Esports in the Philippines. Bernard, a passionate gamer, crossed paths with Jab through their shared love for Clash Royale. Their mutual belief in the potential of Filipino athletes in Esports led to the birth of Bren Esports, now known as AP Bren.
From the outset, Bernard and Jab prioritized doing things right. “We talked about how do we do this properly, how we create the vision and make it reality,” Jab recalls. Recognizing the need for proper structure and talent development in Esports, they laid the foundation for what would become AP Bren.
Central to AP Bren’s success is its commitment to surrounding themselves with capable individuals. Bernard’s leadership philosophy revolves around acknowledging his strengths and relying on others to fill crucial roles within the organization. While offering support and guidance, he empowers his team members to excel in their respective domains.
A significant milestone in AP Bren’s journey was the establishment of a fully-equipped Esports facility, a testament to their dedication to professionalizing the industry. This facility not only served as a training ground but also hosted the Philippines’ Esports contingent during the 2019 SEA Games. Its professional setup challenged the stereotype of Esports boot camps, garnering respect from parents and outsiders alike.
Bernard’s visionary outlook extends beyond immediate success, focusing on long-term growth and sustainability. AP Bren’s enduring legacy, numerous accolades, and widespread recognition bear testament to Bernard’s foresight and unwavering commitment since its inception in 2017.
