For Filipinos, showering holds a special significance. We take it seriously, reveling in the sensation of cleanliness and rejuvenation it brings. It’s a ritual we embrace daily, sometimes even indulging twice a day. Yet, beyond merely cleansing away the grime of the day, showering is an act of self-care, a way to pamper our skin and keep it supple and radiant.
The Face of Germ Protection
At the heart of our daily hygiene routine stands an iconic symbol synonymous with germ protection—Safeguard. Trusted by Filipino households for over 57 years, Safeguard continues to be a staple in our showers, cherished by families for its unmatched germ-fighting abilities.
In 2024, Safeguard elevates its legacy of unwavering germ protection with an exciting innovation—#SoftSkinProtection!
#SoftSkinProtection: NEW Safeguard White Camellia
Experience the new Safeguard White Camellia, where germ protection meets sheer delight. Offering the trusted 99.9% germ kill we rely on from Safeguard, alongside the luxurious softness we adore!
Thanks to its #SoftSkinProtection, there’s no need to choose between safeguarding against germs and reveling in silky-smooth skin.
But wait, there’s more! Enriched with white camellia extract, this latest variant boasts an irresistible fragrance that lingers, coupled with a lavish lather that transforms showering into a truly blissful #SafeguardShowerSaya experience!
NEW Safeguard White Camellia to Bloom at Panagbenga
Freshly introduced to the market, the NEW Safeguard White Camellia has swiftly sparked nationwide Shower Saya, poised to blossom at the 2024 Panagbenga Festival.
Anticipate a blooming spectacle at the floral festival, where Safeguard’s innovative Shower Saya float takes center stage in the floral parade. Festivalgoers can indulge in the #SoftSkinProtection of the NEW Safeguard White Camellia at Shower Saya Stations.
Experience #SoftSkinProtection Today! Enhance your shower routine with the #SoftSkinProtection of the NEW Safeguard White Camellia, available at supermarkets nationwide, as well as on Lazada and Shopee. Spread the #SafeguardShowerSaya vibes on TikTok.
Keep Showering!