airasia MOVE, formerly known as airasia Superapp, is proud to announce the appointment of Nadia Omer as its new Chief Executive Officer, effective October 26, 2023. She will take over the leadership role from Mohamad Hafidz Mohd Fadzil, who had been serving as the acting CEO of airasia MOVE since April of this year.
Nadia Omer brings a distinguished career track record in category conversion, driving changes in consumer habits, and creating value within ecosystems. Her professional journey spans from her early days at P&G to her roles at Nestle and PepsiCo. Prior to her appointment at airasia MOVE, Nadia served as the Chief Business Officer of Cars24, Southeast Asia. Her wealth of experience positions her well to steer airasia MOVE towards becoming the preferred travel platform in the region, offering the best value.
Nadia holds a Master of Business Administration from the Lahore University of Management and a Bachelor of Science degree in Mathematics, Statistics, and Economics.
Tony Fernandes, CEO of Capital A and Executive Chairman of MOVE Digital, expressed his enthusiasm for the future of airasia MOVE under Nadia’s leadership. He mentioned that Nadia’s diverse background uniquely qualifies her to lead airasia MOVE into a new era of travel innovation. Tony Fernandes also highlighted the collaboration between airasia MOVE and BigPay, under the leadership of Zubin Rada Krishnan, to provide seamless access to travel and financial services on a single platform with integrated financial features. He extended his gratitude to Mohamad Hafidz for his contributions as the acting CEO and noted his transition to a different role within the Capital A Group.
Nadia Omer, the new CEO of airasia MOVE, expressed her privilege and anticipation in leading the organization. She acknowledged the trust placed in her by Tony Fernandes and committed to putting the customers’ needs first, ensuring the delivery of industry-leading products that make travel easier, safer, and more enjoyable. Her priority is to offer the best value and create delightful travel experiences for airasia MOVE customers. She aims to make airasia MOVE the preferred travel app of choice in the ASEAN region and looks forward to working with the entire team to achieve this goal.
MOVE Digital Sdn Bhd, formerly known as airasia Digital Sdn Bhd, is the digital arm of Capital A Berhad and encompasses two transformative businesses: airasia MOVE (formerly airasia Superapp) and BigPay. MOVE Digital is dedicated to revolutionizing the travel and financial services sectors by offering innovative, user-centric solutions at the best value.
airasia MOVE, formerly airasia Superapp, has rapidly evolved into a one-stop travel platform, offering convenience and value through seamless end-to-end booking experiences within the past two years. Meanwhile, BigPay has established itself as an innovative fintech provider, empowering Southeast Asians to enhance their lives through improved financial management.