Engkanto Brewery has just launched its latest seasonal beer, Hop Coolture Pale Ale, at Polilya in Poblacion, Makati City. Despite the searing heat of tropical summer, the event was a smashing success, with guests from the local craft beer and creative community in attendance.
Hop Coolture is a reimagination of the classic Engkanto Pale Ale, brewed to be more drinkable for the local palate at a lower 5.4% ABV. Also, it boasts refreshing, vibrant, and fruity flavors that make it perfect for summer.
At the launch event, Engkanto Managing Director Ricard Basora and Brewmaster Michael ‘MJ’ Jordan led the team in introducing and tasting the latest seasonal beer.
In addition to celebrating the new beer variant, the event also saw the first unveiling of Hop Coolture’s campaign video, which encourages everyone to “keep chasing adventures”. The video was directed by Dux Dacudao and featured artists Vince and Carlo, who shared their personal take on creativity and chasing a personal passion.
Hop Coolture is an ode to the American Pale Ale
Its base style has unique and intriguing flavor notes of peach, nectarine, stone fruit, and citrus. It’s a beer that’s sure to resonate with all, whether you’re a brewer, chef, or graphic artist.
The label artwork for Hop Coolture is a journey on its own, taking in the excitement of the new craft beer not just for designer Dos, but for anyone who is looking to get away and discover their creative side.
If you’re looking for a unique and exciting beer to quench your thirst this summer, look no further than Hop Coolture Pale Ale. You can order it now on the official Engkanto webstore and hop on to your next adventure!
Catch their latest updates and featured posts at @engkantobrewery on Instagram and Facebook, or visit their website at engkanto.com.ph
