Siquijor Tops International Travelers’ Must-Visit List, Bohol Leads Local Trends, and Hanoi Gains Traction Among Filipinos Abroad
Siquijor Island has emerged as the fastest-growing destination for international travelers visiting the Philippines, as revealed by Agoda’s annual New Horizons ranking. Meanwhile, Bohol has become the top trending destination for Filipino domestic tourists, and Hanoi, Vietnam, is steadily gaining popularity among Filipinos exploring international destinations.
The New Horizons list, released annually by Agoda, evaluates booking trends from the past two years to identify the most significant climbers in both domestic and international travel.
Siquijor: A Hidden Gem for Global Explorers
Nestled in the Central Visayas, Siquijor Island is captivating international travelers from China, South Korea, the United States, Australia, and Germany. Renowned for its mystical allure, pristine beaches, and lush landscapes, Siquijor offers a distinctive alternative to well-known Philippine destinations like Boracay, Siargao, and Palawan.
Visitors are drawn to its unique cultural experiences, such as traditional healing therapies and shamanic practices showcased during the annual Healing Festival held during Holy Week. The island also boasts stunning white sand beaches, enchanting caves, cascading waterfalls, and vibrant coral reefs teeming with marine life, making it a haven for both relaxation and adventure.
Bohol: A Favorite Among Filipino Travelers
Also situated in Central Visayas, Bohol continues to charm domestic tourists with its diverse attractions. From the iconic Chocolate Hills and the serene beaches of Panglao to the scenic Loboc River cruises and encounters with tarsiers—the world’s smallest primates—Bohol offers a perfect mix of natural wonders and cultural heritage. Its growing popularity highlights the trend among Filipino travelers to explore local destinations rich in both adventure and relaxation opportunities.
Hanoi: A Rising Star for Filipinos Abroad
Hanoi, Vietnam, is quickly becoming a preferred destination for Filipinos traveling overseas. The launch of direct flights between Vietnam and the Philippines, coupled with expanded routes connecting Manila and Hanoi, has significantly boosted accessibility. Known for its historic landmarks, colonial-era architecture, and vibrant culinary scene, Hanoi provides a blend of traditional charm and modern vibrancy.
The increased interest from Filipino tourists comes as a welcome boost for Hanoi’s tourism sector, which has been recovering from recent natural calamities in Northern Vietnam.
Agoda Supports Travel Growth
Michael Hwang, Country Director for the Philippines at Agoda, emphasized the significance of these emerging destinations:
“The rising popularity of Siquijor and Bohol opens up new horizons for travelers to experience the charm of the Philippines’ lesser-known destinations. Agoda is proud to support efforts to promote these secondary destinations. It’s exciting to also see Filipino travelers showing more interest in Hanoi, especially with the increased flight connectivity in Vietnam. Wherever their journey takes them in 2025, Agoda is committed to helping travelers see the world for less.”
Top Picks for Asian Travelers
Beyond the Philippines, Shanghai has claimed the top spot in Agoda’s New Horizons list for emerging destinations among Asian travelers. It is followed by Jeju (South Korea), Paris (France), Nha Trang (Vietnam), and Fukuoka (Japan).
Plan Your 2025 Adventures
As travelers gear up for their 2025 adventures, Agoda offers incredible deals on over 4.5 million holiday properties, 130,000 flight routes, and 300,000 activities and experiences. To access the latest offers, visit the Agoda app or agoda.com/deals.
This year’s trends underline the appeal of discovering new horizons, whether it’s exploring Siquijor’s mystical charm, enjoying Bohol’s rich heritage, or diving into Hanoi’s cultural tapestry. For every journey, Agoda is ready to help travelers explore more while spending less.
