Pickup Coffee Celebrates Third Year Anniversary!

Last February 25th, 2025, PICKUP COFFEE, a proudly Filipino brand, marked its 3rd anniversary and to celebrate, they launched a really exciting collection to commemorate their 3-year anniversary!

With over 320 branches nationwide and 40 million cups of coffee later, PICKUP COFFEE are now very much well-known as a familiar sight in many key cities—with their iconic green carts and cups, friendly staffs, and delicious variety of drinks and pasty, PICKCUP COFEE surely remained comitted to achieving its vision of becoming the country’s #1 fast beverage brand that, in its 3-year growth, remained unmatched by any other F&B chain.

Driven by their mission to UPlift with delectable and affodable beverages, they continue to serve premium esprsso in every cup. Each cup is made wiht 100% Arabica beans that are freshly pulled per order by trained baristas.

To commemorate their 3 fruitful years, the newly-launched collection consists of 3 collaborations from SECRET FRESH, WINNIEYIPPIE Collectible BBG Toy, and Auro Chocolate!

SECRET FRESH

First up, a Limited edition shirt produced by SECRET FRESH! Available in black and white, this limited edition shirt features an art piece designed by Winnie Yip Xin Wei (WINIIEYIPPIE) at the back of the shirt. The art piece depicts her original character BBG (“Bubble Butt Girl”). If you want to get a hold of this limited edition shirt, you can get one in select PICKUP COFFEE branches through the PICKUP APP or at the Secret Fresh HQ at Ronac Art Center.

PICKUP COFFEE x WINNIEYIPPIE Collectible BBG Toy

Second on our list is the newly unveiled special WINNIEYIPPIE release. An adorable collectible that reimagines the beloved “Bubble Butt Girl” as a PICKUP barista sporting a PICKUP COFFEE cap and tee. With only 100 pieces available, this exclusive collectibles can only be purchased through a raffle draw.

RAFFLE MECHANICS:
Step 1: Collect 10 stamps on the PICKUP APP to earn one raffle voucher for a chance to purchase the PICKUP COFFEE x WINNIEYIPPIE Collectible BBG Toy. More vouchers redeemed between March 8-14, more chances of winning a chance to purchase!
● Step 2: 100 lucky PICKUP COFFEE APP users will be randomly chosen. Winners will be announced on March 17, 2025, at 6 PM via @pickupcoffeeph socials.
● Step 3: 100 lucky PICKUP COFFEE APP users will receive an SMS and email confirmation with details on how, where, and when to purchase their PICKUP COFFEE x WINNIEYIPPIE Collectible BBG Toy.
● Promo period/voucher redemption period: March 8 – March 14, 2025

The raffle for the PICKUP COFFEE x WINNIEYIPPIE Collectible BBG Toy will run from March 8th to 14th, of 2025.

AURO CHOCOLATE

But of course, the surprises didn’t stop there. PICKUP COFFEE also released another exclusive collaboration with Auro Chocolate, another brand proudly founded in the Philippines. Their newest Auro Pistachio Chocolate Milk (Php 99 on the PICKUP APP) is an indulgent
beverage blending the rich, velvety taste of Auro’s premium cacao with the nutty, buttery notes of pistachio. This new offer will only be available for a limited-time and will be released within PICKUP COFFEE’S Pistachio Series, which includes the classice Pistachio Milk (Also Php 99 on the PICKUP APP). This collaboration highlights the shared commitment of both brands—PICKUP COFFEE and Auro Chocolate—to innovation, quality, and Filipino craftsmanship.