Manulife Philippines proudly announces the addition of Erwan and Dahlia Heussaff as its newest brand ambassadors, championing wellness and financial security for Filipinos.
Together, Erwan and Dahlia will promote better health and life protection for Filipino families through Manulife’s extensive range of insurance products. They join actress, TV host, and mother Anne Curtis, who became a Manulife brand ambassador in 2022.
Erwan, a renowned Filipino restaurateur and multi-award-winning cultural storyteller, has reshaped the food and cultural media scene in the Philippines. His brands—The Fat Kid Inside and FEATR Media—have earned numerous accolades, including a 2023 James Beard Award.
“Erwan and Anne are accomplished in their fields, but family always comes first. As parents, they both emphasize the importance of protecting their families financially and securing their future, and Manulife is honored to be their partner in this journey,” said Sonali Verma, Chief Marketing Officer, Manulife Philippines.
Financial Awareness Starts at Home
Beyond their roles as brand ambassadors, the Heussaffs are committed to fostering financial literacy within their family. Erwan plans to introduce a chore-based allowance system to four-year-old Dahlia, teaching her the fundamentals of smart money management at an early age. This hands-on approach aligns with the growing need for family-based financial education among Filipino households.
“With the influence of Anne and Erwan, we aim to inspire more Filipinos to achieve their personal and financial goals. As one of the country’s longest-serving financial services providers, Manulife is ready to meet customers where they are and equip them with the tools to secure a more resilient future,” Verma added.
“Our Manulife policies have been vital in securing our family’s future and preparing for Dahlia’s. We hope to inspire other families to pursue their goals and seize opportunities with the support of a trusted partner like Manulife,” said Curtis.
“I’m thrilled to partner with Manulife to encourage more Filipinos to embrace healthier lifestyles and set their sights on better days—one milestone at a time. Manulife offers plans for all of life’s milestones, from protecting your family’s health to funding your child’s education and planning for retirement,” Heussaff shared.
Erwan was recently a featured speaker at a press conference for Manulife Philippines’ latest study, “In Wellness and In Health: Navigating the Landscape of Health, Well-being, and Financial Preparedness in the Philippines,” alongside Manulife Philippines President and CEO Rahul Hora.
As one of the leading and most trusted life insurance providers in the country, Manulife Philippines is committed to offering Filipinos innovative financial solutions that are tailor-fit to their needs and goals.
